The Engagement Engine
Don’t just listen to social – respond and reward
Chirpify enables social marketers to listen, respond, engage, and reward consumers based on campaign rules that they define.
The result is 1:1 conversational engagement at scale, organic (not paid!) earned media, and more happier followers.
Listen for social media and messaging actions, topics and conversations, and automate or moderate smart responses, rewards, and content back.
- Define and listen for triggers such as photos, hashtags, keywords, topics, likes, video views, pins, comments, links, sharing, check-ins, geo-posts, and more on
- Automate or moderate smart responses and digital content based on campaign and user criteria back to consumers in their native language over the same channels they posted on
- Rules Engine
- Define and apply rules for rewards economy, geofencing, frequency, influence and more
- Increase Organic Engagement
- Give consumers a reason to engage with your brand and share brand content
- Offline to Online Conversion
- Connect offline media like television, events and in-store calls-to-action to conversion using social
- Enriched Data
- Tie social identity, demographics, and other first party data, to email in CRM and marketing databases
How It Works
Chirpify’s rules and response engine gives you complete control over your campaign.
Geo-fencing – Respond to people in a specific location
Frequency – Respond to people based on engagement frequency
Influence – Respond to people differently based on their influence
UGC Quality – Respond to people differently based on post quality
Promote & Listen
Advertise calls-to-action anywhere or mine social data for topics and conversations
Listen and respond to people posting certain keywords and topics
Post #hashtag to get a link
Share link to get a promo code
Post a photo to get a sneak peek
Tag a friend to enter the contest
Share post to get a reminder
Post from location to earn points
Automate or Moderate
Chirpify responds from your brand’s handle with copy, content, or reward, or you can review posts before choosing your response.
Responses can be…
In a user’s native language
Public comments or private direct messages
Randomized or differentiated based on campaign or user criteria
Avocados From Mexico
See how Avocados From Mexico activated their Superbowl commercial with ChirpifyRead More
See how Marriott used Chirpify to geo-fence and send free concert tickets via direct messages to SXSW attendeesRead More
See how Walmart automated contest entries with Spanish language translation during the Copa America tournamentRead More