- Grow customer life-time value by creating a valued emotional connection between consumers and your brand
- Driving greater store traffic and new customer acquisition by utilizing social media as the remote to earn rewards
- Increasing consumer spend and earned media by communicating with consumers when, where and how each person wants to be reached – and rewarded for their brand interaction and loyalty.
How It Works:
A restaurant has data on consumer “Jen” who has opted in her social ID and email through a promotion or loyalty program CTA. When Jen visits the restaurant down the line, she naturally checks in from her mobile phone. Chirpify allows the brand to listen & recognize that Jen checked in and automatically send her a personalized (mobile) email, thanking her for visiting the shop and rewarding her with 10% off her meal. When you marry instant rewards with instant redemption, everyone wins.
Why It’s Important:
46 percent people under the age of 50 want personalized offers for in-store purchases on their mobile phones, resulting in an urgency to make deals specific to the store as well as urgency.” Source
“57 percent of people who receive targeted and relevant rewards via mobile in the form of discounts and special offers will redeem them on the spot. Source
85 percent of us say that mobile devices are an essential part of our everyday lives, businesses would be missing a profitable trick if they didn’t consider mobile as key to customer loyalty. Source