Embracing the Mobile Movement & the Rise of the Multi-Screen Campaigns

Brace yourselves because we are all part of the mobile takeover. Consumers are progressively moving daily routines away from the desktop and on to their mobile devices. These routines include browsing social media platforms, checking favorite apps for updated and tailored information and even completing purchases right through their smartphone or tablet screens. Marketers and [...]

Embracing the Mobile Movement & the Rise of the Multi-Screen Campaigns2014-08-27T20:09:00+00:00

Actiontags: The Next Wave of Call-To-Actions

We recently read an article where B2C author defines a call-to-action as a “button, banner or some type of graphic or text meant to encourage a user to click.” To extend on this marketing practice that can be seen across various channels (TV, social, emails) we see this strategy as a motivation tool for consumers. [...]

Actiontags: The Next Wave of Call-To-Actions2014-08-19T16:54:49+00:00

Measure Traditional Media ROI Using Social Media

Welcome to Chirpify’s three part series covering Cross-Channel Marketing, and more specifically how brands are using social media as the point of conversion for all marketing efforts. We’ve learned a lot with our great clients and want to share some of our findings with you. During a typical day, people see thousands of advertisements- whether [...]

Measure Traditional Media ROI Using Social Media2014-07-14T16:02:30+00:00

See successful social media sampling case studies here.

2015-02-09T20:31:59+00:00

Chirpify & Lenovo Run Activated Sweepstakes

#Enter to win a brand new Yoga Tablet by simply RTing this tweet! We have a #Yogatablet up for grabs pic.twitter.com/Bq48ZQFCER — Lenovo ANZ (@Lenovo_ANZ) December 19, 2013 Over a four week period, Lenovo and Chirpify ran an activated sweepstakes- #Enter to win a free Yoga Tablet! Although the promotion ran for a month (which [...]

Chirpify & Lenovo Run Activated Sweepstakes2014-02-05T18:40:00+00:00

#SportsConf 2014 Recap: Sports Activation

In case you missed it, our very own Chris Mike spoke during a Q&A panel at this years Sports Conference- an all virtual conference with the industries top sports, tech and social leaders. He spoke on the topic of sports 'activation' and how brands can utilize social as the point of conversion in sports arenas, [...]

#SportsConf 2014 Recap: Sports Activation2014-01-15T20:38:00+00:00

We had a great time at CES this year, joining some great companies at the The Mindshare Huddle: A round robin with emerging companies in the industry revolving around the theme of Adaptive Marketing.  We joined Foursquare, Tumblr, Percolate, Wave, Kiip and many more to discuss the importance of social + mobile + hashtags and what they [...]

2015-02-09T20:32:25+00:00

Tis the Season, To Support Local Makers!

 We’re very excited to share a bit of info with all of you talented makers/artists/creators out there. We are offering a limited time promotion starting tomorrow, and going through December 25, for anyone that currently sells their goods on Etsy. Sign up for Chirpify during the next ten days and receive a 0% transaction fee [...]

Tis the Season, To Support Local Makers!2012-12-14T08:00:00+00:00

E-Publications and Chirpify – A Perfect Match

Today we had author and contributing editor at Wired Magazine David Wolman list an ePub version of his book,The End of Money, for sale on Chirpify. David Wolman is an ideal partnership for Chirpify for numerous reasons. The End of Money delves into the rapid disappearance of physical money and how technology and other means are [...]

E-Publications and Chirpify – A Perfect Match2012-12-05T08:00:00+00:00

TaylorMade Golf SpiderSi Case Study

TMaG Case Study To promote the new Ghost Spider Si Putter TaylorMade Golf gave away 20 of the new putters via a social only sweepstakes. The campaign was promoted on Twitter and Facebook and coincided with the Shell Houston Open.  Campaign Results: In 5 days, they gathered 3,171 completed sweepstakes entries and generated 2.7 million [...]

TaylorMade Golf SpiderSi Case Study2012-11-24T08:00:00+00:00