Election season is upon us here in the United States. It’s one of the most confusing but important aspects of our society. Somewhere between the attack ads, Super PACs and Interest groups, there lives democracy, choice and expression. Chirpify, albeit a small team, is pretty diverse politically- From Ron Paul enthusiasts to volunteers for Barack Obama. This diversity and belief in choice is why we were excited to announce Direct Donations a couple weeks back. We wanted you to have the ability to donate to any Political or Non-Profit organization your impassioned heart desired. But, we’ll admit, We didn’t feel it was quite enough. So today, we’re proud to announce Tweetlection. Tweetlectionis a website we built to bring democracy to Twitter. It’s pretty simple really. You can donate to the candidate of your choice by tweeting directly to them with the following script.
“Donate $amount to @CandidateTwitter for Election 2012”
The donations will go straight to the candidates and each donation will count as a (virtual) vote! You’ll also be able to see an aggregate of donations for each candidate.
You only need a few things to participate in Tweetlection:
- Chirpify Account (Twitter+Paypal)- If you don’t have one, sign up here!
- A Penchant or political leaning towards one of the presidential hopefuls (learn more about the candidates here)
- Qualify for FEC Guidelines, including the following statements: This contribution is made from my personal funds and is not drawn on an account maintained by a corporation, labor union, or national bank; and I am a U.S. citizen or lawfully admitted permanent resident and this contribution will not be reimbursed by another person.
So do your research and participate in the most important (and first) Tweetlection in American history. Let the race begin.
A Few Places #Tweetlection is Showing Up on the Interwebs
Chirpify: Tweet if you want to give money to Obama or Romney cnet.co/LvSUOZ— CNET (@CNET)
Could Twitter-Based Donations Change Politics in 2012? – on.mash.to/KQywnF— Pete Cashmore (@mashable)
Get your democracy on: Chirpify launches campaign donations via Twitter goo.gl/fb/RsAU0— GeekWire (@geekwire)
Congressional Candidates to Use Twitter-Based Fundraising Tool bit.ly/NLDYxA— ClickZ (@ClickZ)
Next for campaigns: Tweet to donate bit.ly/KxiFOa— Campaigns&Elections (@C_and_E)
— PYMNTS (@pymnts)
Here is the Official Press release:
Chirpify Launches Twitter Fundraising for Politicians; Enables Contributions With A Tweet
Portland, Ore. – June 19, 2012 – Chirpify, the Twitter Commerce Platform, today announced the launch of its new Twitter Fundraising for Politicians platform, and a commitment for at least 25 U.S. Senate and House candidates to use Chirpify for their 2012 political campaigns. Chirpify’s Twitter Fundraising for Politicians enables politicians to raise money for and donors to contribute to campaigns via Twitter with a simple tweet. Also today, Chirpify launched a special “Tweet a Presidential Candidate” website that allows donors to give and track donations to the Obama and Romney presidential campaigns with a tweet at www.tweetlection.com. People can donate to either campaign by tweeting, “Donate $amount to @BarackObama for Election 2012” or “Donate $amount to @MittRomney for Election 2012” after signing up for a Chirpify account.
“There are hundreds of millions of dollars being raised for U.S. political campaigns every year, and an estimated 140 million Twitter users, “said Chirpify CEO and Founder Chris Teso. “Yet until now there was no way to directly exchange currency on Twitter. It is a no brainer to introduce Twitter Fundraising for Politicians.”
The commitment for at least 25 U.S. Senate and House candidates to raise campaign contributions via Chirpify comes from a partnership with Digital Acumen, a Twitter politics digital agency.
“Engagement is not the problem for politicians on Twitter, what is an issue is turning that interaction into donations,” said Digital Acumen CEO and Founder Andrew Hemingway. “Either potential donors get sidetracked when following a donation link from Twitter or politicians need a computer science degree to set up an online donation platform. Chirpify provides a simple solution by processing donations without ever having to leave Twitter.”
How Twitter Fundraising for Politicians Works
Using Chirpify to fundraise for a political campaign is easy. Politicians or their staff simply tweet a request for a donation from their Chirpify dashboard. For example @favoritepolitician tweets, “Are you in? Reply with ‘donate’ to give $25 via @chirpify.” Donors give by simply replying with the word donate. Example, “@favoritepolitician donate.” Chirpify makes a transaction happen and sends donors and politicians email and direct message receipts. Furthermore, donor data can be downloaded via CSV or stored in a database.
More Than Just A Fundraising Tool
Chirpify has solved a huge problem: how to monetize social media. It gives individuals, companies, organizations—anyone—the ability to buy, sell, donate or pay someone for both physical and digital goods with a simple tweet. Because it works anywhere that Twitter does, any user on any mobile phone, tablet or computer can use Chirpify to conduct seamless and secure transactions. Chirpify is a complete commerce platform, enabling consumers and businesses to buy, sell, donate and transact in-stream on Twitter. For Chirpify plans and pricing, go to http://chirpify.com/twitter_commerce.
Chirpify (www.chirpify.com) is a seamless payment system for Twitter commerce. With full integration to PayPal, Chirpify enables businesses, politicians and non-profits to buy, sell, donate and exchange funds on Twitter, turning tweets into immediate transactions. Based in Portland, Oregon, the Chirpify platform is the first social commerce system to offer direct monetization through Twitter. To learn more about Chirpify and begin sending or receiving payments today, visit www.chirpify.com.
About Digital Acumen
Digital Acumen is a digital consulting firm working exclusively with politics and the Twitter platform. Digital Acumen hosted the first all Twitter Presidential Debate in July 2011, and has developed proprietary applications used by hundreds of thousands of users daily. For more information visit http://digital-acumen.com or tweet us at @DigitalAcumen.